From the Court to the Culture — Why I Started Filipina Baller

Hey everyone, and welcome to the Filipina Baller store!

This isn’t just about clothes — it’s about a dream, a journey, and representing something bigger than myself.

My Basketball Journey

I’ve been playing basketball for as long as I can remember (yes, I'm only 10!). From shooting at my school's playground to playing against the boys and running with elite girls teams, the court has always been my second home. Every workout, late night practice, and tough loss has shaped who I am — not just as a player, but as a person.

Like a lot of young hoopers, I’ve got big goals.
Go D1. Make it to the WNBA.

But for me, it's also about making sure girls like me — especially Filipinas — know there's space for us in this game.

Why I Started Filipina Baller

There aren't many players who look like me at the highest levels. Not many shirts or brands that reflected my culture and my grind. So I decided to change that.

Filipina Baller is more than apparel. It’s a statement. A way to show up proud — of your heritage, your hustle, and your dreams. Whether you're the one putting in the work or the one supporting from the stands, this brand is for you.

Fueling the Dream

Running this store with my family is now a part of my journey. Every drop, every design, every message is helping me grow as a player and a person. It teaches me discipline, creativity, and what it means to build something that inspires others.

Every purchase powers my training, my travel, and my pursuit of D1 basketball. It brings me one step closer to the WNBA — and to showing other girls that it’s possible.

Join the Movement

If you’re a hooper, a proud supporter, or just someone who believes in chasing dreams, I hope you’ll ride with me. Wear the gear. Share the message. Be part of a community that’s repping culture, confidence, and courage on and off the court.

Let’s show the world what a Filipina Baller looks like.
Game on.

— Aviana